Pravana NEVO:60 Deep Treatment utilizes hydrolyzed Quinoa and soy protein to ensure the strength and integrity of hair. This super-charged treatment creates radiant shine and strength in only 60 seconds while also providing protection from heat styling. Pravana’s core mission is to provide high performance beauty solutions for professionals and their clients through a variety of innovative, carefully curated hair products. They use an eco-conscious approach that includes biodegradable packaging and non-harmful, natural ingredients. All products are free of sulfates, parabens, formaldehyde, cocamide DEA and phthalates and many other products known to be harmful to the environment and users.