Looking for vibrant, long-lasting hair color? Joico Vero K-Pak Hair Color is your solution. It comes in a range of shades to suit any look, and features Quadramine Complex technology that reconstructs and protects your strands as the color processes. Plus, it’s formulated with an optimized blend of ingredients that penetrate the hair shaft to deposit pigment molecules within. Whether you’re looking for a natural light brown or a fashion-forward crimson red, this permanent hair dye will give you a beautiful result you’ll love.