Joico Blonde Life Brightening Shampoo 33.8 oz & Blonde Life Brightening Conditioner 33.8 oz Combo Pack


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We love blondes. We?re fanatical about them. And we go especially gaga over those who proudly and unabashedly choose to lighten up. For that very reason, we?ve created Blonde Life, a luminous line of care and lightening products created specifically for hair that?s been bleached, double-processed, or lifted to new heights: gorgeous, shiny, healthy intentionally blonde. Our Brightening Shampoo, Conditioner, Masque, and Powder Lightener?created with cutting-edge Arginine and an exotic blend Monoi and Tamanu oils?banish the challenges of brassiness, off-tones, fading, and damage that blondes face on a daily basis. Trust us, with Blonde Life, you really will have more fun. There?s nothing wrong with having a blonde moment. Especially if that moment is spent gently cleansing your highlighted hair with our extraordinary sulfate-free Brightening Shampoo?a satisfying experience that lifts away dirt and oil, restores hair?s optimal pH level, banishes brass, and produces a luscious lather that most sulfate-free shampoos simply can?t muster. After a good rinse, your comb will slide smoothly and easily through soft, damp, clean-as-a-whistle strands. How?s that for fun? Forget those dense, overly heavy moisturizing treatments designed for ?bleach blondes.? We?ve teamed the lightness of a lotion and the power of a serum in our deeply nourishing Brightening Conditioner that instantly revives blonde hair without weighing things down. Each highlighted strand is polished to a high gleam, giving you the kind of champagne shine and detangling power that makes you feel bubbly all over

How to Use

Apply to wet hair; work into a sudsy lather; rinse (and repeat if necessary). After cleansing with our Volumizing Shampoo, apply conditioner, leave in for one minute, then rinse thoroughly.