Description
Joico Color Balance Shampoo in Purple helps blondes maintain their hair color without dealing with brassiness or faded colors. This special shampoo highlights the natural tones of blond hair by diminishing yellow and orange tones.
By infusing colored hair with vital moisture, this formula prevents color from faded prematurely and helps it to last longer, even through multiple washes. The extra hydration strengthens hair and helps it to appear bouncier and healthier.