Joico Color Balance Purple Shampoo 10.1 oz


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Joico Color Balance Shampoo in Purple helps blondes maintain their hair color without dealing with brassiness or faded colors. This special shampoo highlights the natural tones of blond hair by diminishing yellow and orange tones.

By infusing colored hair with vital moisture, this formula prevents color from faded prematurely and helps it to last longer, even through multiple washes. The extra hydration strengthens hair and helps it to appear bouncier and healthier.

How to Use

Massage into wet hair and allow the shampoo to absorb for 3-5 minutes, then rinse. Repeat the process two or three times per week, alternating with your regular shampoo.


  • Water
  • Aqua
  • Eau
  • Sodium Laureth Sulfate
  • Cocamidopropyl Betaine
  • Cocamide Mea
  • Ammonium Laureth Sulfate
  • Glycol Stearate
  • Pentapeptide-30 Cysteinamide
  • Pentapeptide-29 Cysteinamide
  • Tetrapeptide-29 Argininamide
  • Tetrapeptide-28 Argininamide
  • Camellia Sinensis Leaf Extract
  • Hydrolyzed Keratin
  • Cocodimonium Hydroxypropyl Hydrolyzed Keratin
  • Panthenol
  • Amodimethicone
  • PEG-7 Glyceryl Cocoate
  • Disodium EDTA
  • Citric Acid
  • Guar Hydroxypropyltrimonium Chloride
  • C11-15 Pareth-7
  • Magnesium Nitrate
  • Laureth-9
  • Glycerin
  • Trideceth-12
  • Ethylhexyl Methoxycinnamate
  • Ethylhexyl Salicylate
  • Polyamide-2
  • Butylene Glycol
  • Methylchloroisothiazolinone
  • Magnesium Chloride
  • Methylisothiazolinone
  • Dmdm Hydantoin
  • Sodium Hydroxide
  • Sodium Chloride
  • Limonene
  • Linalool
  • Amyl Cinnamal
  • Fragrance
  • Parfum
  • Ext
  • Violet 2
  • CI 60730)
  • Red 33
  • CI 17200)


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